With more than 20 years’ experience in print and communications, Tracy brings broad experience to the role, including specialist work within inkjet markets.
Starting this week, Tracy will be working closely with the local sales, service, supply and logistics teams as well as at group level. Tracy will also spend time accompanying customers and prospects to the group head office in Brixen, South Tyrol, Italy, and at Durst Innovation Center East, the group’s other production site in Lienz, East Tyrol, Austria. Tracy joins from Soyang Europe. Other roles have included working with multinationals such as EFI and HP.
“This is my dream job. Durst has a great sense of its own identity and brand values akin to my own. As a privately-owned company, Durst can self-determine and remain focused on its position in the industry. As a market leader with engineering excellence and customer satisfaction at its heart, its focus on ‘pixel to output’ has real meaning for its customers. I could not be prouder to join this great company.”
Peter Bray, Managing Director of Durst UK and Ireland, said: