Fujifilm sells first Acuity Ultra Hybrid LED in Germany to design firm Fokina

The new machine will be used alongside the company’s 5m Acuity Ultra to produce superwide prints

The deal for Fokina's new machine by David Burton (L) and Sven Breiter at FESPA 23

Graphics firm Fokina invested in an original model Acuity Ultra in February 2020 and used it to print Fujifilm’s stand graphics for a number of events including FESPA last year. At FESPA 2023, the company sealed the deal for its new machine.

Fokina will use the Acuity Ultra Hybrid LED to boost its business’s productivity. Working alongside Acuity Ultra will bring an even greater level of flexibility, printing on substrates including Forex; PVC; Dibond, self-adhesives; banners; mesh and more.

The new printer will also help Fokina to deliver better value and faster lead times to its customers – without compromising on quality.

Sven Breiter, Managing Director of Fokina, said he chose the Acuity Ultra Hybrid LED because he’s already familiar with Fujifilm – a trusted brand and partner – as well as its reliable printing technologies.

He first saw the Acuity Ultra Hybrid LED when it was unveiled at FESPA 2022 – the same show his business had printed the graphics for using the Acuity Ultra printer.

He then visited Fujifilm’s site in Broadstairs for a demonstration of the machine.

Breiter comments:

“The Acuity Ultra Hybrid LED is the full package. The media transportation process is very smooth, and its ink drop placement is highly precise.

“As ever, Fujifilm went above and beyond. When I was shown the machine at the demo in Broadstairs, I was able to print my own jobs – and I saw for myself the high speed and quality it was able to deliver.

“It made perfect sense to invest in another Fujifilm printer following the success we’ve had with the Acuity Ultra.”

David Burton, Business Director of Fujifilm Wide Format Inkjet Systems, says: “Fokina has been a valued partner of ours for a number of years. Last year, with their Acuity Ultra, they printed our Blueprint Live graphics for our FESPA 2022 stand. This year, they’ve invested in an Acuity Ultra Hybrid LED. That’s a huge vote of confidence in our technology and we’re delighted to be helping them to take their productivity to even greater heights.”

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